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Three outcomes. We sell the outcome, not a pile of deliverables.
Around 70 to 80% of this is proper SEO, done well with AI. Four pillars, scored out of 100 so progress is objective. You are at 40 today; Certified is 80.
| Pillar | What we build | You today |
|---|---|---|
| 1 · Technical | Site health, schema and GTINs, Core Web Vitals, AI crawler access, so engines can find, read and trust you. For you this means the mobile-speed fix (37/100 today), verifying and consolidating the .com in Search Console, and the entity markup that tells AI you are the category-defining device. | 15 / 25 |
| 2 · Content | Keyword and AI-prompt research into topic clusters, then the content that answers every question a buyer asks, in your voice. For a single-product brand that means fewer pieces than usual and more depth, concentrated on the problem-aware and compliance territories. | 10 / 25 |
| 3 · Authority | Cleaning up twenty years of low-quality links, then earning the backlinks, digital PR, review-site placements and community presence AI actually cites, including the safety institutions and trade publications in your niche. | 10 / 25 |
| 4 · Measurement | One dashboard tying your Shopify, GA4, Search Console and AI visibility together, so the work is visible month to month and you can see the return being earned. | 5 / 25 |
We capture your baseline, fix the technical and product foundations, stand up your content engine and start your authority. Content production begins inside these first 90 days too: as soon as everything is calibrated to your tone of voice and brand guidelines, the pieces start shipping. By day 90 you are Certified AI-Ready at 80 out of 100, verified against a documented audit and Google's Rich Results Test. That milestone is yours to keep.
We build your content and authority hard: the problem-aware hub, the stabiliser and standoff comparisons, and the OSHA and WHS compliance territory nobody has claimed, plus the links and citations behind them. Your visibility starts compounding across search and AI, and by month six you are transformed and ready to take it over.
The foundations, the content, the links and your certification are yours, on your own low-cost platform login rather than a big agency retainer. From here it is your call how much support you want.
You keep everything and choose how to run it. Three ways forward, all on your terms.
| Investment | AUD $5,000 / month over six months, or $25,000 up front (a month free) |
| After six months | A low monthly platform fee to keep and run the system, or a rolling retainer if you want us on it |
| Commitment | A six-month build, then love it or leave it. No lock-in |
| If you leave | You keep everything: the foundations, the content, the links, the strategy and your certification |
| Your time | One to two hours a week during the foundations phase (access, calibration, sign-off), then a quick weekly check-in for the rest of the six months |
Priced in AUD. We confirm your currency and the exact scope before we start.
Here is the honest way to weigh up any offer, borrowed from Alex Hormozi. Value goes up when the dream outcome and the likelihood of getting there are big, and when the time and effort it takes you are small. Here is this one on that scale.
You have your strategy report and the numbers sized on your own data. The proposal is with you separately and carries both payment options and the guarantee, so the next step is simply to pick an option and sign. We then confirm scope, set up payment and book your onboarding call, and the six months starts from there.
This is the full task list behind the summary above. Roughly 70 to 80% of it is proper SEO done well with AI, and the rest is what makes you the brand AI recommends. Approval points are marked, so you always know when something needs your sign-off.
We do not have Search Console or Analytics access yet, so verifying the .com and granting those two, plus Shopify admin and Merchant Center, is the very first thing we set up in week one. It is a two-minute job and it sharpens every number in your report.
This period establishes the foundations, calibrates Notable to your brand, and ships the first wave of content. By the end of it the technical work is done and the content engine is running at pace.
Foundations are in and the workflows are calibrated, so these months are about sustained output and building the authority that makes AI cite you. Because you have one product rather than fifty, we go deeper than wide: more weight on the problem-aware and compliance territories, and on authority, which is where your category is genuinely won.
Being straight with you about the authority pillar: the engagement runs hardest on technical, content and measurement, because those are the three we can move reliably inside six months. The authority side of Notable, the off-site opportunity tracking, the Reddit and community scanning and the digital PR tooling, is the newest part of the platform and we are building it out over the coming months. We are not going to promise you a dashboard that does not exist yet. What we will do is the foundational link work, tell you honestly where you stand, and bring you the new tooling as it lands.
| Output | First 90 days | Months 4 to 6 | Total |
|---|---|---|---|
| Problem-aware & compliance content | 12 to 22 | up to 35 | 47 to 57 |
| Comparison & buying guides | 6 to 12 | up to 18 | 24 to 30 |
| Product & collection optimisation | Rebuilt to answer the category | Refined | Ongoing |
| FAQ & content refreshes | 7 to 11 | up to 12 | 19 to 23 |
| Total pieces | 25 to 45 | up to 65 | 90 to 110 |
| Foundational backlinks | Profile built | Extended | Quality-judged, not a quota |
| AEO score | Climbing from 40 | Driving at 80 out of 100 | Yours to keep |
Volumes depend on content complexity, your approval cadence and strategic priorities. For a single-product brand we will always choose the higher-value piece over hitting a number, so expect fewer, deeper pieces than a fifty-SKU catalogue would get.
Notable is our own Shopify-native AI search platform, and it is the reason this leaves you with an asset rather than a folder of documents. During the six months we run it for you. After that it is yours.
After the six months, someone on your team spends an hour or two a week in Notable and the system keeps compounding. You can also join the AI Search Accelerator community for coaching and support, or keep us on a rolling retainer. Your call.
Worth being straight about the edges, so nothing surprises anyone at month four.